Booking Holdings Return on Assets (ROA) Growth & History (BKNG)

Booking Holdings's return on assets (roa) was 18.97% for fiscal 2025.

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Booking Holdings annual return on assets (roa) history

Booking Holdings annual return on assets (roa)

Fiscal yearPeriod endedReturn on assets (ROA)Change (percentage points)
20252025-12-3118.97%−3.63 pp
20242024-12-3122.60%+5.34 pp
20232023-12-3117.26%+4.78 pp
20222022-12-3112.48%
20152015-12-3115.85%−3.36 pp
20142014-12-3119.21%−3.04 pp
20132013-12-3122.25%−4.77 pp
20122012-12-3127.02%−3.78 pp
20112011-12-3130.80%+8.55 pp
20102010-12-3122.26%

Booking Holdings return on assets (roa) trends

Between the periods ended 2010-12-31 and 2025-12-31, Booking Holdings's return on assets (roa) decreased from 22.26% to 18.97%, a change of −3.29 percentage points. The latest reported quarter, Q2 2026, shows 23.88%.

About the metric

What return on assets means

Return on assets measures profit relative to the assets used to generate it. It can help compare operating efficiency over time, although normal ROA differs substantially between asset-light and asset-intensive industries.

Calculation and source

How return on assets is calculated

TickerStat calculates annual ROA as reported net income divided by average total assets. Quarterly observations use trailing-12-month net income and average assets over the corresponding one-year period. Fiscal periods can differ from calendar years, so exact period-end dates are included.

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