Netflix annual gross margin
2007
2008
2009
2010
2011
Netflix Gross Margin Growth & History (NFLX)
Netflix's gross margin was 36.34% for fiscal 2011.
View full Netflix company overviewNetflix annual gross margin history
| Fiscal year | Period ended | Gross margin | Change (percentage points) |
|---|---|---|---|
| 2011 | 2011-12-31 | 36.34% | −0.89 pp |
| 2010 | 2010-12-31 | 37.24% | +1.85 pp |
| 2009 | 2009-12-31 | 35.38% | +2.08 pp |
| 2008 | 2008-12-31 | 33.30% | −1.48 pp |
| 2007 | 2007-12-31 | 34.78% | — |
Netflix quarterly gross margin
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Q3.08
Q1.09
Q2.09
Q3.09
Q4.09
Q1.10
Q2.10
Q3.10
Q4.10
Q1.11
Q2.11
Q3.11
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Q3.12
Q1.13
Q2.13
| Fiscal quarter | Period ended | Gross margin | Change (percentage points) |
|---|---|---|---|
| Q2 2013 | 2013-06-30 | 18.15% | +4.82 pp |
| Q1 2013 | 2013-03-31 | 16.40% | −17.91 pp |
| Q3 2012 | 2012-09-30 | 26.79% | −7.92 pp |
| Q2 2012 | 2012-06-30 | 14.82% | −23.05 pp |
| Q1 2012 | 2012-03-31 | 13.33% | −25.69 pp |
| Q4 2011 | 2011-12-31 | 34.31% | −0.11 pp |
| Q3 2011 | 2011-09-30 | 34.71% | −3.03 pp |
| Q2 2011 | 2011-06-30 | 37.87% | −1.55 pp |
| Q1 2011 | 2011-03-31 | 39.02% | +1.24 pp |
| Q4 2010 | 2010-12-31 | 34.42% | −3.61 pp |
| Q3 2010 | 2010-09-30 | 37.73% | +2.79 pp |
| Q2 2010 | 2010-06-30 | 39.41% | +5.32 pp |
| Q1 2010 | 2010-03-31 | 37.78% | +3.57 pp |
| Q4 2009 | 2009-12-31 | 38.03% | +3.81 pp |
| Q3 2009 | 2009-09-30 | 34.94% | +3.09 pp |
| Q2 2009 | 2009-06-30 | 34.09% | — |
| Q1 2009 | 2009-03-31 | 34.21% | — |
| Q3 2008 | 2008-09-30 | 34.22% | — |
| Q2 2008 | 2008-06-30 | 31.85% | — |
Netflix gross margin trends
Across the available reported history, Netflix's gross margin decreased from 37.24% to 36.34%, a change of −0.89 percentage points. The latest reported quarter, Q2 2013, shows 18.15%.
About the metric
What gross margin means
Gross margin measures the percentage of revenue remaining after the direct costs of producing goods or services. It helps show how efficiently a company turns sales into gross profit before operating expenses.
Calculation and source
How gross margin is calculated
TickerStat calculates gross margin as SEC-reported gross profit divided by SEC-reported revenue for the same fiscal period. Changes are shown in percentage points. Fiscal periods can differ from calendar years, so exact period-end dates are included.
Review Netflix filings at SEC.gov ↗