Baozun annual net profit margin
2015
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2019
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2021
2022
2023
2024
2025
Baozun Net Profit Margin Growth & History (BZUN)
Baozun's net profit margin was −2.43% for fiscal 2025.
View full Baozun company overviewBaozun annual net profit margin history
| Fiscal year | Period ended | Net profit margin | Change (percentage points) |
|---|---|---|---|
| 2025 | 2025-12-31 | −2.43% | −0.47 pp |
| 2024 | 2024-12-31 | −1.97% | +1.19 pp |
| 2023 | 2023-12-31 | −3.16% | +4.62 pp |
| 2022 | 2022-12-31 | −7.78% | −5.58 pp |
| 2021 | 2021-12-31 | −2.19% | −7.01 pp |
| 2020 | 2020-12-31 | 4.82% | +0.95 pp |
| 2019 | 2019-12-31 | 3.87% | −1.13 pp |
| 2018 | 2018-12-31 | 5.00% | −0.04 pp |
| 2017 | 2017-12-31 | 5.04% | +2.52 pp |
| 2016 | 2016-12-31 | 2.52% | +1.65 pp |
| 2015 | 2015-12-31 | 0.87% | — |
Baozun net profit margin trends
Over the last five fiscal years, Baozun's net profit margin decreased from 4.82% to −2.43%, a change of −7.25 percentage points.
About the metric
What net profit margin means
Net profit margin measures the percentage of revenue remaining as net income after operating costs, interest, taxes, and other expenses. It shows how much bottom-line profit or loss a company generates from each dollar of revenue.
Calculation and source
How net profit margin is calculated
TickerStat calculates net profit margin as SEC-reported net income divided by SEC-reported revenue for the same fiscal period. Changes are shown in percentage points. Fiscal periods can differ from calendar years, so exact period-end dates are included.
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